Wednesday, 10 March 2010

Discovering startups 2: Hyperwords

Hyperwords is a plug-in that lets people right-click for interactive searches. The company's advisory board include geniuses like Douglas Engelbart, Vint Cerf, Ted Nelson.

I asked Frode Hegland (founding director of Hyperwords company) few questions.

1) When was Hyperwords created? and by whom?

By me, Frode Hegland. In the early 2000's.

2) How many people work at Hyperwords?

Two full time, two part time and two development teams, one full time team in Russia and one part time in Germany.

3) I see a Techcrunch article about you in 2005 and i see that you were in Le Web 2009: why didn't you go to Le Web earlier?

We realized quite quickly that people were not interested in the idea of concept, but only in a very smooth and effective user experience so we've been working hard to improve the system since then more than promoting it.

4) In your site you say: "The Hyperword project is based on the work of Doug Engelbart", what does he think about it?

Doug is very happy with the progress of Hyperwords as a step in the evolution of what he calls "symbol manipulation".

5) What is the business model for Hyperwords?

Client installs (Firefox, Chrome and soon Windows, so yes, it will work in Internet Explorer) are affiliate driven (AdSense & Amazon primarily). Server is licensed.

6) Who and how much financed Hyperwords?

Personal finance.

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